Tag Archives: Major Label Bullshit

St. Vincent and the Business-side of “Birth In Reverse”

St. Vincent’s new single is out, and boy is it great. It fills me with optimism regarding the singer/songwriter/weirdo’s forthcoming album ST. VINCENT.  Even though this will be the singer’s fourth album, much fuss was made in the media regarding the fact that ST. VINCENT will be her first major label album.  Why is this a big deal? I personally don’t care what sort of label is releasing her album, but after I read a few news articles online I noticed that all of them went out of their way to mention that this new record would be her first on a major label.


None of these articles came out and said so, but what I inferred was that this new record is going to be St. Vincent’s first real album.  Like somehow being on a Universal imprint label (that’s right, folks, the album is going to be put out on a smaller record label owned by a conglomerate) legitimizes her as an artist.  Though can that really be the case?  Maybe I’m reading into this incorrectly…the only other thing I could think is that perhaps people view this as St. Vincent selling out.  Ugh, I hate the business side of the music business.

I don’t think that the freaky-lady who recorded one of the best albums of 2012 with David Byrne is only now a legitimate force in the music world because Universal is going to foot the bill to put out her next record.  I also don’t think anyone capable of releasing such a bizarre, interesting record with David Byrne is capable of selling out.

Anyway, St. Vincent’s new single “Birth in Reverse” is as funky and weird as one would hope from the lanky songstress.  That said, one definitely gets the sense that she’s learned a thing or two from hanging out with pop-freak Byrne.  “Birth in Reverse” maybe strange, but it’s also catchy and has a rad fuzzy-guitar riff.  Say what you will about The Talking Heads, but the band always put out catchy but off-kilter songs.  So, if Ms. Clark is going to take musical cues from David Byrne, I’ll forgive her for going to Christina Aguilera hairstylist.

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